Property Portfolio. Tay Apartments & Alexander Residence.

5‑star portfolio. 6 luxury apartments. Corner site overlooking North Inch; under 5 minutes to city centre. 19th‑century Victorian townhouse with period features. Short term lets & Airbnb rentals. Strong 5‑year performance and outstanding guest reviews. Websites, licences, customer database, marketing assets, and ops partners included. Strong trading with clear margin/EBITDA lift potential. Theatre, concert hall, café quarter, and shopping on the doorstep. Valuable contract in place. Would suit professional operators, aparthotel groups, investors, and owner‑managers.

17 Rose Terrace & 2 Barossa Place, Perth, Scotland.

Tay Apartments & Alexander Residence, Perth

Freehold 5‑Star Property Rental Portfolio.

An exceptional chance to acquire an impressive 5‑star property rental portfolio in the heart of Perth. Comprising six luxurious apartments across Tay Apartments (3 units at 17 Rose Terrace) and Alexander Residence (3 units at 2 Barossa Place), this established operation delivers premium accommodation in one of Perth’s most desirable addresses.

Tay Apartments & Alexander Residence are both stunning examples of a modern five-star property rental operation. The easily managed operation is located within one of Perths premier locations for such a business, overlooking the beautiful North Inch Parkland and less than a short 5-minute walk to Perth city centre. The luxurious properties comprise of 6 individual apartments housed within a traditional 19th century Victorian townhouse and boasts a wealth of period features throughout. Visitors to the apartments enjoy easy access to a wealth of amenities including the theatre, concert hall, café quarter, and excellent shopping facilities. For those seeking tranquility, the expansive North Inch Parklands are quite literally on the doorstep, offering a perfect balance of city living and natural beauty.

The property portfolio is being offered for sale along with the existing and established property websites, operator licences, valuable customer database, marketing assets and business operational relationships such as cleaners & maintenance. The opportunity is a full turnkey operation.

Location

·      Prime central Perth setting with open aspects across North Inch.

·      Immediate access to city‑centre amenities, dining, culture, and transport links.

·      Highly sought‑after address for upscale short and longer stays, corporate and leisure guests alike.

The Portfolio:

·      Tay Apartments: 17 Rose Terrace, Perth, PH1 5HA. Covers: Isla, Earn & Braan

·      Alexander Residence: 2 Barossa Place, Perth, PH1 5HG. Covers: Rose, Ericht & Barossa

·      Braan: 1 bedroom apartment

·      Earn: 1 bedroom apartment

·      Isla: 2-bedroom apartment

·      Rose: 3-bedroom attic apartment

·      Barossa: 4-bedroom apartment

·      Ericht: 4-bedroom apartment

·      Presented to a luxury standard, suitable for immediate continuation of trading.

To Note: All apartments are held on separate title deeds.

Investment Highlights

·      Rare freehold city‑centre portfolio of six high‑end apartments.

·      Premier outlook over North Inch and a truly walkable location to Perth city centre.

·      Established short term let/ Airbnb five‑star operation with strong appeal to both leisure and business markets.

·      Character properties with enduring guest appeal and brand‑defining period features.

·      Opportunity to continue proven operations and further develop marketing, rate strategy, and distribution.

Turnkey sale

The property portfolio is being offered for sale along with the existing and established property websites, operator licences, valuable customer database, marketing assets, and business operational relationships such as cleaners and maintenance. The opportunity is a full turnkey operation.

Trading performance and upside

Trading performance over the past five years has been strong, delivering healthy returns. Our client acknowledges that a more hands‑on operator may be able to streamline overheads and further enhance profitability. While the apartments consistently achieve outstanding standards and an impressive five‑star rating, overheads have been somewhat above industry norms, reflecting an emphasis on quality over strict cost control. Notably, our client has recently secured a valuable & lengthy corporate contract, providing a stable revenue stream that will appeal to investors.

The City of Perth

Perth blends small‑city charm with big‑city culture, making it a resilient, year‑round short‑stay market. It offers the superb Perth Concert Hall, a thriving dining scene with award‑winning restaurants, and easy access to two heavyweight demand drivers: the V&A in Dundee and the attractions of Edinburgh. This mix supports consistent leisure and business travel, ideal for a professionally managed short‑term rental (STR) portfolio.

Location & connectivity

·      Central Scottish hub with fast road and rail links across the Central Belt and the Highlands.

·      Quick access to Dundee (V&A Museum), and straightforward connections to Edinburgh and Glasgow for day trips, events, and corporate travel.

·      Proximity to Scone Palace, Perth Racecourse, riverside walks on the Tay, golf (including world‑class courses nearby), and outdoor pursuits across Perthshire.

Demand drivers for STR (Short Term Rentals)

·      Culture and events: Perth Concert Hall and Theatre, festivals, live music, and heritage sites generate steady weekend and shoulder‑season demand.

·      City‑break base: Visitors pair Perth with Dundee’s V&A or Edinburgh’s museums and festivals, using Perth as a quieter, good‑value base.

·      Business & contractor stays: Public sector, construction, energy and renewables, agri‑food, and regional services create midweek and medium‑stay demand.

·      Year‑round leisure: Walking, cycling, angling on the Tay, and golf sustain occupancy beyond peak summer.

Demographic context

·      Resident mix: A balanced profile of professionals, families, and a retiree cohort supports stable local services and amenity use year‑round.

·      Student/education presence: UHI Perth adds seasonal, visiting‑academic, and conference‑related demand alongside relatives and prospective students.

·      Visitor profile: Predominantly domestic UK couples and families, with growing city‑break and touring segments; typical party sizes favour 1–2 bedroom apartments.

·      Travel patterns: Weekend peaks tied to events and dining; shoulder seasons bolstered by heritage, outdoor activities, and business travel.

Product/market fit

·      Unit types: 1–2 bed apartments in or near the city centre perform well for couples, solo business travellers, and small families.

·      Key amenities: Parking or simple access to transport, reliable Wi‑Fi, self check‑in, workspace, and high cleanliness standards.

·      Neighbourhood appeal: Riverside and central areas enable walkable access to restaurants, venues, and retail, reducing reliance on cars for short stays.

Portfolio advantages in Perth

·      Diversified demand base across leisure, culture, and business reduces seasonality risk.

·      Strong value proposition vs. Edinburgh city‑centre pricing, with day‑trip access to major attractions.

·      Amenity‑rich, compact city that consistently converts short‑stay intent into bookings.

Perth offers a compelling Airbnb & STR proposition: high‑quality culture and dining, proximity to the V&A Dundee and Edinburgh, and dependable year-round demand from both visitors and business users. For a portfolio of well‑located, professionally managed apartments such as our clients, the city provides attractive fundamentals with operational efficiencies and regulatory clarity that reward disciplined execution.

Next Steps

Further information and viewings are available strictly by appointment through Scottish Business Centre.

Detailed information, including asset schedules and financials, will be provided to qualified parties subject to a signed non-disclosure agreement.

Important

These particulars are prepared by Scottish Business Centre for guidance only and do not constitute an offer or contract. Any prospective purchaser must satisfy themselves as to the accuracy of the information provided and undertake their own due diligence. All discussions are strictly confidential.